Cancer Charities and the fight for Public Health (and Media Profile)
Charity campaigns designed to shock are more and more commonplace. What does this tell us about the charity sector, and do these campaigns impact negatively on the ‘real’ work a charity undertakes?
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Public Outrage Saves Lives?
So is this ‘the most horrifying ad’ ever made? The new advert by St John ambulance is entitled Helpless. In just two minutes we witness various scenes from the life of a man diagnosed with cancer. The advert is shot beautifully...
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Children in Need of Charity?